This campaign is about working together. It’s a community driven message and we have been lucky to be supported by Neil Mitchell ( 3AW), all the major TV and Radio networks and big brands such as Chemist Warehouse , McDonalds, Woolworths and more. As numbers grow, now is the time we all need to get on with the job and do #whatweneedtodo
#what we need to do
Listen to instructions
keep social distancing
stay at home if safe
Grow up and take responsibility for everyone.
Stop being selfish
It’s not about me
It’s not about you
It’s about all of us together
Its what we need to do
We dont have time to be selfish, It’s not just about me, it’s not just about you, it’s about all of us together, it’s what we need to do.
Otherwise more people are going to die and our way of life will be compromised for a long time.
whatweneedtodo is a call to action to, a message of solidarity but also a message about doing the right thing.
The idea is that W represents the ‘We‘ element of doing this as a whole.
The W is about coming together as a unit not just as individuals
The W is a signal of strength as two hands are entwined
The W is something you can gesture to exclaim that you are doing this for the greater WE.